2x2 for articulate AI needs

Y-axis - “Trust” - how important it is that the product gives a correct answer to be helpful X-axis - “Change” - the business change effort to get the product to work 

𝗕𝗼𝘁𝘁𝗼𝗺 𝗟𝗲𝗳𝘁 = Easy to fit into existing workflows, easy to verify their outputs e.g. CoPilot 𝗧𝗼𝗽 𝗟𝗲𝗳𝘁 = Akin to outsourcing, this is a product which requires very little change in behaviour, but the risk of it going wrong is high e.g. Customer Service, Autonomous cars etc. 𝗕𝗼𝘁𝘁𝗼𝗺 𝗥𝗶𝗴𝗵𝘁 = products that give us new ways of tackling problems e.g. GenAI/Chat-based web search etc. 𝗧𝗼𝗽 𝗥𝗶𝗴𝗵𝘁 = The future. Timescales for the delivery of these products might be long e.g. AI-based HR or legal advisors